Wedding Registry Experience Renewed

Sometimes our guests need a little help finding the perfect wedding present, so we created strategically-relevant Target Finds gift lists and updated the Top Kitchen & Dining Registry Gifts page to match. I partnered closely with design to ensure we picked the right products to tell our stores. I even surprised Marketing with a new tagline to tie it all together.

COFFEE GIFTS

COOKWARE GIFTS

KITCHEN ESSENTIALS

BAR & WINE GIFTS

Top Kitchen Registry Gifts Header

A GIF that drives to the Wedding Registry page, with a “cheers” to showcase some of our top gifts. I also updated the tagline to match the feel-good tone of our Finds lists.

Drivers to Target Finds lists

Teasers of what they might find on the next click.