Patio + Garden

Refreshed 60+ pages for Target.com two years in a row, bringing style, inspo, and value to guests.


Small Space Patio Ideas

An editorial take on space-saving tricks.

Outdoor Living Planner

Launched Target’s first ever “Outdoor Living Planner,“ giving customers the ability to virtually customize their space—trying on paint colors and room materials, swapping furniture and decor in and out, and more.

Outdoor Lighting

Filled our header with inspiration and SEO keywords.

Outdoor Rugs

Balanced price and wink for a fun header moment.

DuraSeason

Introduced Target’s owned-brand of protected cushion material, highlighting the best features.

Patio Furniture Collections

Named and described each collection after assessing their aesthetics, and collaborating with marketing and product teams to get a closer look.

Lawn & Garden

An example of art and copy vibing.

Statement Pieces

Got guests excited about our hot picks of the season.